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Research and Information about google
[Video] Google’s Official View on Guest Blogging For Links
With the focused attention by SEOs on guest blogging as a great tactic for gaining links, building brand, and marketing your business, there has been a ton of questions about how Google will react. The video below comes directly from Matt Cutts, Google’s Lead Spam Engineer, about how Google views …
Will Google Devalue Poorly Done Infographics Like Low-Value Content?
There is no doubt that infographics are a powerful way to drive substantial traffic as noted in our infographic case study, but Google warns that low value, misleading, off topic, or infographics that have incorrect data could be devalued as well as the links they acquired. I would not be …
I Know Someone at Google, I’ll Just Ask Them What’s Wrong With My Site
I think at some point every SEO hears this from a client, “I know someone at Google so I will just ask them what’s wrong with my site” or “we spend so much in paid search (Adwords) that we have an “in” at Google who can give us SEO advice”. …
Googlebot Persona: The Evolution of Googlebot from Robot to Person
Over the years, as we all know, SEO has evolved. With that evolution of SEO, I think it’s also time to think of Googlebot in a new light. The fundamental concern with Googlebot being a robot is it assumes at a core level that if you put the same thing …
[Video] How Google Handles Pagination Straight From Google’s Maile Ohye
Paginated pages that are often found on large ecommerce websites or large content websites are difficult for SEOs to optimize and can provide little value based on user intent. Most content websites utilize pagination within articles to increase their “pageview” count (which is what they base their ad sales from). …
Google’s Content Reading Level: SEO Analysis of Top Colleges & Content Farms
As an SEO I’m sure I look at the world in a slightly different way than most people. I see most things in terms of optimization; whether that is optimizing time, value, or Google rankings. I also am a very visual person, which in some regards is counter productive to …
[Video] What is the Ideal Keyword Density, Directly From Matt Cutts at Google
What is the ideal keyword density: 0.7%, 7%, or 77%? Or is it some other number? What is the correct keyword density for seo, is keyword density real, or does keyword density even exist in the Google algorithm for seo? Below Matt Cutts, lead spam engineer at Google answers these …
[Video] What Is Cloaking, The Definitive Answer By Google’s Matt Cutts
Video Summary A lot of people have questions about cloaking; what exactly is it, how does Google define it, and why is it high risk behavior. There is a lot of HTML documentation and Google has done a lot of blog posts, but Matt wanted to do this definitive cloaking …
SEO For Bands: Tips to Use Google to Increase Fans and Book More Shows
Website that are designed and SEO’ed for bands should contain a few primary features that visitors who click through to a bands website are searching for; tour dates, information about the band members, personal interaction points, and a way to contact the band to build that connection and remove that …
Tips For Optimizing Video for Organic Search (Google, Yahoo, Bing)
In the past video has presented an interesting challenge for SEOs as it’s widely accepted that Google cannot see or understand this content. However, the popularity of video with consumers, and the correlation with an increased conversion rate, indicates that it should not be omitted from a strong marketing campaign. …
Authority Labs: Best Web-Based Rank Checking Tool For Google, Bing, and Yahoo
Founded in 2007 by Gangplank Authority Labs has fast become one of the top web-based rank checkers used by SEOs. The platform offers a fully automated service that allows you to track your site’s ranking performance in Google, Yahoo and Bing, across hundreds of different keywords. Authority Labs offers a …
Google Sitelinks FAQ: Where Do They Come From & Can You Change Them
We get asked this at least once a week by clients or prospects “where do the links under the first Google result come from?”, or “how do I get Sitelinks to show up for my site?”. So we decided to give our readers a resource guide for Sitelinks to answer …
Where Does The Description Tag Come From In Google?
There are 3 primary ways Google gets your description tag for the search results. The first being the meta description tag that is in the header of the code. This will show up most of the time if the keyword being searched for is in that tag (which is why …
Why Submit Your Sitemap To Google
What is a submitted or off-site Sitemap A Sitemap is a list of the pages on your website. Submitting a Sitemap helps make sure the search engines know about all the pages on your site, including URLs that may not be discoverable by normal crawling process. Myths and Facts About …
Fixing Your Content Affected By The Panda Update
Was your site impacted by the Panda Update? Do you know how to fix it, or at least how to do a basic content audit to come up with a strategic path to help your content rank better again. Below are a set of questions to ask during your content …
Use Google and Yahoo Suggest To Create Business Resources
Keyword research is very important when it comes to creating articles and research topics that people are searching for. It also becomes important when you’re searching for supporting keywords that will add depth and diversity to your research. Below I have outlined one of our most popular tips in regards …
Tips for Writing a Google Reconsideration or Reinclusion Request
So your site has been de-listed from the search engines, your losing money, you don’t know why Google would do such a horrible thing to a great user focused website, and you’re going to submit a reconsideration. I will start by saying that most website owners 85-90% can figure out …
