Linchpin SEO is a professional SEO company with offices in Chicago, NYC, and Raleigh. Our teams can execute local campaigns targeting local keyword sets for small businesses or large enterprise campaigns targeting regional or international keyword sets.
What is Search Engine Optimization?
SEO as a practice seems easy enough to try. But, to excel in SEO takes time, testing, and the wisdom of an seo expert. SEO wisdom plays an important role when considering what to do and what not to do to achieve a higher rank or drive more traffic from organic sources. Google has rolled out many updates to filter or penalize sites that over-optimize their content (such as the Penguin Update), or do not create content that is valuable enough (Panda Update). If you’re unsure when to involve an SEO expert, here are some simple guidelines. To learn more about what SEO is, check out our article: what is SEO and how has it evolved?.
Do I Need Local SEO?
Local SEO is the practice of achieving better search engine rankings for your local business within localized search results. Search engines analyze different signals in addition to the larger set of ranking signals, when determining which websites should rank highest in local results. Below are some of the local SEO services we offer for the Chicago, Raleigh, or NYC areas.
Local SEO Services
- Competitive Analysis
- Technical Website Analysis Across 20 On-site Variables
- Local Link Building
- Google Places Submission and Optimization
- On-Page Optimization
- Monthly SEO Score Card
Do I Need Enterprise SEO?
Usually, enterprise SEO is best for large content and ecommerce websites with thousands or millions of pages. Their goals are usually focused on indexation rates, overall traffic gains for longer tail queries. They are usually focused less on specific local keywords as a primary KPI. Below are some of the white hat enterprise SEO services we offer.
Enterprise SEO Services
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