Meet Zoe Quartermaine: A Logo and Poster Design Artist

In the spirit of giving back, and our desire to support local businesses and artists, we are doing an artist spotlight series. We will be showcasing a new artist each day for the next 31 days. Today’s artist is Zoe Quartermaine, a logo and poster designer.

Zoe Quartermaine (aka Quartz) doesn’t think she’s developed her signature design “style” yet, but she aims to create one-of-a-kind designs that are a true collaboration between her and the client. Her two biggest passions are logo and poster design. Please welcome Zoe to the PosterVine featured artist family.

Invites designed for a Shipwrecked themed 21st birthday.

Invites designed for a Shipwrecked themed 21st birthday.

Question: How did you get into design?
Zoe’s Answer: I have always loved art and design but after high school I was unsure of what direction to take or if a career in design was really for me. I ended up moving to Kakadu National Park in the Northern Territory to work in a resort as a kind of gap year. I ended up spending an incredible 2 years out there in the bush and when it came to deciding on a University Degree, Graphic Design was the only course that jumped out at me. It combined my love of illustration, design, photography and communication.

An illustration created just for fun! I wanted to play around with a concept inspired by one of my previous drawings

An illustration created just for fun! I wanted to play around with a concept inspired by one of my previous drawings

After graduating I have started my own freelance graphic design business called Quartz Design. I am just starting out in this business and with so much to learn, every project brings a new experience and I learn so much every day. I have been so lucky to already have the chance to work with some great clients who have given me a lot of freedom to create designs that we are both proud of!

Question: Where are you from, where did you go to school?
Zoe’s Answer: I recently graduated from Curtin University of Technology in Perth, Western Australia with a Bachelor of Arts. I completed a double degree in Photography & Illustration Design and Creative Advertising & Graphic Design.

Question: What are your tools of the trade?
Zoe’s Answer: A lot of my designs are illustration based so I usually start out with the good old 2B pencil. I then refine the design with markers, scan into either Photoshop or Illustrator where I bring them to life and then use InDesign to combine all of the elements together. I think it is SO important to start all ideas by hand, although it can be quite time consuming you always end up with a better result, in saying that I would be lost without my Adobe programs!

Question: What websites do you go to for design inspiration?
Zoe’s Answer: I think research is an incredibly important part of the design process so I spend hours browsing the internet for inspiration!

These are a few of my favorites;
Looks Like Good Design
Pinterest
Behance
Gigposters
The Dieline

A Logo and Business Card design for a local Fashion Designer

A Logo and Business Card design for a local Fashion Designer

Question: What is your favorite movie, band, and artist?
Zoe’s Answer: I can never decide on a favourite movie! There are just too many, but I love a good comedy and I’m a big action fan!

Music is another one of my passions, some of my all time favourites are NOFX, Goldfinger, Dropkick Murphys and The Pogues. When designing I love to listening to bands like Alt J, Tame Impala, Cloud Control, Jagwar Ma, Big Scary, The Love Junkies, Violent Soho, Flume, Disclosure, The Kooks and so many more!! Music is a huge part of my design process, I think it sets a good rhythm and allows me to just relax and let the ideas flow. It also helps get me through those long all nighters!

Question: What advice would you give to someone just starting out in design?
Zoe’s Answer: I think the best advice I can give is to work hard, be realistic in your goals and have confidence in your design ability. This isn’t an easy business and if you don’t believe in yourself and your work how do you expect anyone else too? It is so easy to get deterred by all of the amazing talent out there but you just have to remember that there will always be someone more successful than you. All you can do is present the best version of yourself and your work.

See more of Zoe’s work at her website.

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