In December of 2008 SEOmoz debuted their SEO Pyramid in one of their popular Whiteboard Friday Videos. Since that debut, there has been many advancements within the search engine’s algorithm and evolutions within SEO. Below is a revised SEO Pyramid infographic which includes seo methodology and what Linchpin SEO labels “The TLCs of SEO” (Technical, Links, Content, Social).
The TLCs of SEO represent what every wholistic SEO campaign should include. Each section of the pyramid builds upon the level below it. Start with a good structural foundation, add valuable/in-depth content, then market that content through outreach programs to gain metrics (links), and top it off with community building around your brand. – @billross
SEO Pyramid Infographic Green
Designer: Infographic by LinchpinSEO
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SEO Pyramid Infographic Orange
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Bill is the Lead Linchpin at the company and focuses on SEO and content strategy. Bill’s ten-year background in digital marketing, SEO, and building online companies has helped him rise to strategic lead for some of the largest online brands and content websites in the world. Bill believes that at the core of a website's success sits the value that website provides it users.
Click here to learn more about LinchpinSEO's Lead Linchpin.
