The Difference Between Facebook Like, Website Like, and Become a Fan
Facebook Like Button that is placed on a clients website (that is pulled from the Facebook developers page)
- This is a script that pulls in the specific page a user is on (or it can be set to just pull in a specified URL).
- Must be logged into Facebook to use, and if you are not then when the like button is clicked an overlay will pop up and prompt you to log into your account.
- It places a link on your Facebook wall to that page on the clients website (that you liked) for all your friends to see.
- This has a positive impact when trying to market pages deep within a site for links and SEO metrics.
Facebook like button on a brand page on Facebook (located at the top of the brands Facebook page)
- This signals to Facebook that you like that clients Facebook Page and want to receive news (on your wall) when that brand publishes something to their Facebook page.
- It places a link to the clients Facebook page on your wall for all your friends to see.
Facebook Become a Fan Button located on clients website
- This is a simple image (alt text should be “become a fan of [client] on Facebook”) that has a simple href to the Facebook page of the client
- Once on the clients Facebook page you can then take another action to “fan them” utilizing the Become a Fan area (usually in the left hand column)
- Once you are a Fan, you will also receive updates on your wall when the client posts on their Facebook page.
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